Analyst, Customer Marketing Campaign Operations

Job description

The Customer Marketing team is a significant driver of Consumer Card Members into the American Express franchise. The team is dedicated to delivering best in class marketing treatments to grow American Express Card Members and increase their engagement and overall spend. Customer Marketing campaigns vary from offer-based acquisition to benefit reinforcement to Card services.

The Customer Marketing Campaign Operations Analyst will be responsible for successfully executing Digital, Email, Direct Mail, and Tele marketing campaigns. The Analyst will collaborate closely with Marketing Managers, Creative Governance, Brand Teams, Legal and Compliance to define campaigns. Analysts will then work with the Campaign Execution Marketing Services Team to build and launch campaigns.

Analysts will have the opportunity to learn specialized skills including digital, email, direct mail, and tele marketing best practices, project management, and relationship building, as well as becoming expert on American Express systems, tools and cross functional teams.

Job Responsibilities:

· Manage end to end campaign execution

· Support ongoing creative submissions for recurring campaigns

· Manage quarterly compliance review process

· Support some efforts designed to improve the customer experience

· Build cross-functional relationships across multiple internal & external partners

· Become a team leader/subject matter expert in driving change and creating efficiency in job execution

Desired profile

Required Skills/Qualifications

· Desire to join a high-profile, results-oriented and dynamic team.

· Ability to work in a fast-paced, constantly evolving environment.

· Candidate must have a strong mix of analytical skills and strategic thinking with a demonstrated ability to drive business results.

· Organizational skills including attention to detail, handling multiple priorities, managing tight timelines, driving flawless execution.

· Proven ability to build and leverage relationships.

· Preferably have some corporate work experience, even if via an internship.