Advertising Platform Campaign Manager

Job description

DESCRIPTION

Amazon is one of the world's most highly trafficked sites and the delivery of relevant advertising to shopping customers is a key company strategy and rapidly growing source of revenue. Amazon Advertiser Platform team is a high visible, strategic team. If you are passionate about developing analytical solutions to solve business problems, and you are looking for a team that drive results to help influence Amazon business decision, this is the right place for you.

Amazon is looking for an Advertising Platform Campaign Manager to be responsible for all aspects of ad campaign delivery, optimization & success: ad testing and setup, ongoing campaign flighting & budget management, and multivariate testing & optimization. Campaigns will be managed through the Amazon Advertising Platform which includes inventory on both O&O properties as well as inventory sourced through RTB ad exchanges. This hire will be responsible for managing strategic advertiser accounts with an emphasis on data driven optimizations, and creative & systematic informed testing to ultimately drive client revenue & success. The ideal candidate must be willing to work hard in a very fast paced, sales driven, dynamic and demanding environment.

Responsibilities:

• Work closely with sales & account management teams to understand initial client goals, propose strategies, and translate client marketing initiatives into platform optimization tactics
• Own campaign revenue management for a defined book of business to ensure delivery, accuracy and performance
• Propose and launch innovative optimization tests in an effort to continually improve performance and/or scale
• Ongoing data analysis to surface data behind campaign success & refined optimization; interpret data relationships & input/output metrics across audience, supply and other targeting parameters
• Surface campaign learning and testing strategies to the entirety of the campaign management team to promote knowledge share & best practices
• Partner with the platform product and engineering teams to make recommendations on product enhancements and provide feedback/testing on any critical bugs, fixes or new features
• Act as a data, platform & optimization expert and resource for sales & account management teams

Desired profile

BASIC QUALIFICATIONS

•2 years of professional experience working within the digital advertising industry, preferably programmatic
• Bachelor's degree
• Proficiency in MS Word, Excel and Office.