Product Owner Acquisition CMS (m/f/d)

Job description

Country: Germany
Job Function: Digital

State / Province: Germany
Position Type: Full time

City / Location: Herzogenaurach
Brand: adidas

Relocation:

Purpose

As a Product Owner – Acquisition CMS you are responsible for the quality and strategic impact of a small or medium digital product. Together with your agile team you work on continuously improving and evolving the assigned product to optimize the value for the consumer. Consumer Acquisition team is the entry point for consumers into the (digital) world of adidas, with the focus on growing and enriching the consumer base. Understanding who our consumers are and what they like are pre-requisites for providing personalized experiences. This role will suit the curious types who are interested in creating a global Acquisition management tool with an interest for digital design and enhancing user experiences in the name of increasing what we know about our consumers and finding new touchpoints to acquire consumers.Join our team and help us enable meaningful engagement of new and existing consumers across adidas digital ecosystem!

Key Accountabilities

Scope: Accountable for a digital product of medium complexity

Product Strategy & Delivery

Be accountable for the product success considering the value for the consumer and the company (ROI).

Specify the product vision and roadmap as well as user stories considering the value for the consumer and the company as well as its role and impact on the adidas digital ecosystem.

Be accountable for product delivery in line with the roadmap and committed delivery dates.

Identify and solve dependencies with other product owners to ensure efficient delivery.

Stakeholder Management

Represent the business for the product, fostering strong relationships with key stakeholders to ensure that their views and requirements are captured in the product backlog.

Backlog Management

Prioritize the items in your product backlog. Specify the definition-of-done in cooperation with the product team.

Own the refinement of your product backlog to ensure that the product team is delivering the right enhancements to drive consumer and business value.

Provide acceptance for delivered backlog items by the team, in line with the definition-of-done.

Monitoring

Be accountable for monitoring, optimization and enhancement of the configuration, features and functionalities related to the product.

Use data sources and feedback loops to ensure the team focuses on the right enhancements.

Knowledge, capabilities and experience

Education & Experience

Degree with focus on Business Administration, Communication or IT or related areas, or equivalent combination of education and experience

5+ years of experience working in a Digital and/or eCommerce environment

2+ years working as a Product Owner or product management related role, preferably in an Agile working setup

Experience working with stakeholders and experts at various organizational levels

Experience in creating strong internal business cases to support investment and internal resource requests

Soft-Skills

Good communication skills and comfortable presenting to stakeholders at various organizational levels both in person and remotely

Solutions-oriented approach and entrepreneurial mindset

Basic leadership skills are a plus

Hard-Skills

Advanced domain knowledge

Familiarity with A/B testing or other multivariate testing

Advanced knowledge of Agile working methods e.g. Scrum/Kanban

Comfortable working with enterprise-level platforms and technologies

Basic understanding of IT

Fluent in English both verbally and written