Digital Marketing Executive

Job description

  Location
Harlow, Essex
·  Salary
£25,000.00/Year
·  Category
Marketing & Advertising - Digital Marketing
·  Job type
Permanent
·  Industry
Marketing and Advertising
·  External Reference
DIGITALMARKETING

Digital Marketing Executive

Position : Digital Marketing Executive
Location : Harlow
Salary/Rate : £25,000 per annum + (OTE £5,000)
Type : Permanent (9:00-5:30pm)

Job Description

Adecco Harlow are currently recruiting for a Digital Marketing Executive on behalf of our long term client based in Harlow. We are looking for a strong candidate with hands on experience across Digital and E-commerce platforms; this is a varied role requiring the ability to manage multiple priorities across different departments.

Purpose of the role

As the Digital Marketing Copywriter, you will be responsible for the creation of a range of content, including optimised products listings, but also the planning and execution of various types of digital advertising campaigns; from Amazon Marketing Services through to SEO.

Responsibilities

·  Keep up to date with the latest industry trends,

·  Report and Analyse campaigns on a monthly basis,

·  Be proactive and source new ideas for campaigns,

·  Execute and optimise campaigns when needed,

·  Communicate internally and externally as required.

Candidate Profile

The ideal candidate would have experience in the below categories:

Display :

·  Good working knowledge of and experience with running display and video campaigns via GDN

·  Detailed knowledge of ad serving solutions - e.g. DCM (DFA), MediaMind, etc

·  Working knowledge of DSP platforms (e.g. DBM, TubeMogul, AppNexus).

Social :

·  Good knowledge of paid social on both Facebook and Twitter.

·  Advanced techniques such as remarketing lists, similar audiences and split testing.

·  Extensive experience with planning and running paid social activity on Facebook, Twitter, LinkedIn, and Instagram either directly or via third party platforms.

Search - Experienced in running Adwords campaigns.

Content creation - Experience of crafting engaging, accurate, optimised digital copy

·  Good organisational skills and high attention to detail, with an understanding of optimisation levers & testing approaches across biddable platforms

·  Excellent communication skills, both verbal and written, are particularly important in building & developing client and supplier relationships. The ability to think on your feet, present well, and to be creative and talk about a wide variety of complex issues.

·  A self-starter with lots of initiative, motivation and a drive to succeed; you will get plenty of support but the ability to manage your own workload and identify ways to improve this is crucial

·  Adaptability, able to flex working style with different situations

·  A passion for everything digital, with an active interest and understanding of online advertising industry trends.

·  Detailed knowledge of challenges for mobile & video in programmatic.

·  Experience with implementation of online attitudinal studies in programmatic/biddable - e.g. Dimestore, GCS, YouTube Brand Lift, etc.

·  Experience with Google Analytics (Certification would be preferable, but not essential)

·  Experience with Amazon Marketing Services

·  Experience with running campaigns across multiple countries / languages

The ideal candidate will have:

·  3+ Years of digital experience, whether this be on the agency or client side

·  Strong Copywrite skills & experience

·  Experience with Google Search

·  Experience with Amazon Marketing Services, and running campaigns would be advantageous

·  Line Management experience would be desirable however this is not essential

Due to the technical nature of this role a full detail job specification can be available upon request - however the majority of the required skills and experience are as above.

eCommerce / Marketing / Social Media / Adwords / Google Analytics / SEO / Campaigns / Amazon / Digital / Video

We regret that due to volume of response, we can only contact successful applicants. If you have not heard from us within 7 days, then unfortunately your application has been unsuccessful.

Adecco is an Equal Opportunities employer that is happy to welcome applications for any applicant who fulfill the role requirements for this position. The Adecco group is a global company with more than 33,000 FTE employees and around 5,100 branches in over 60 countries and territories around the world. The Adecco Group offers a wide variety of services that include temporary staffing, permanent placement, career transition and talent development, as well as outsourcing and consulting

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