SEO Specialist

Job description

We are

Accenture Interactive—a new breed of agency that's all about the Experience. For us, customer experience is not an add-on; it's foundational to who we are and how we empower our clients. As the world's largest, most disruptive agency, we drive lasting growth for clients by helping them design, build, and run meaningful experiences that make people's lives better, more productive, and more meaningful. We do this in three ways: by transforming organizations through standout products and services; by building and delivering award-winning campaigns so brands can engage and communicate creatively with customers at scale; and by using our top-notch skills to pilot, integrate, scale, and run the platforms that underpin the world's greatest experiences. Visit us here to learn more about what makes us the Experience Agency.

Job Summary
There will never be a typical day at Accenture Interactive, but that's why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space. Here's a snapshot of your responsibilities:

Delivery

· Plan, develop and implement strategic development for SEO campaigns, starting from kick-off and extending thru post-launch and analysis stages.
· Defining and building keyword lists based on clients' objectives and market opportunity, using a mix of proprietary tools, analytics data, and PPC data.
· Performing keywords research to identify gaps and new opportunities, preparing and executing on-page optimization strategies and content briefs to achieve organic visibility for our clients.
· Prepare website technical audits to identify areas of concerns, prioritize of action items and produce user stories for development sprints.
· Reviewing website server logs, crawl reports, and analytics reports to come up with strategies to improve crawl budget and indexation
· Reviewing web analytics data to provide feedback to our internal team on performance, and to analyze visitor behavior and trends to come up with next steps
· Stay on top of latest search marketing trends, share findings and resources to help team and management consistently remain updated on high paced developing digital world
· Work with the Accenture digital SEO team to help elevate client expectations and share insights and knowledge
· Collaborate with internal and client teams to achieve/over-achieve set goals and objectives
· Help innovate and develop client search marketing strategy
· Utilize media research tools (SEM Rush, Similar Web, Comscore, etc.) and resources to aid in telling the story for the client
· Work with Product Managers, UX, Content, and Web Developers to champion and adhere to all SEO best practices
· Organize and participate in client presentations and decks delivering reporting of account performance, providing insightful analysis/trends, recommendations and opportunities to meet goals and KPI's
· Consistently seek and share with the team innovative ways to help elevate client expectations and goals
· Proactively manage client accounts across multi platforms and channels, anticipate issues and develop solution focused recommendations

Desired profile

Qualifications :

Basic Qualifications

·  Minimum of Bachelor's degree, or equivalent in marketing, economics, or technical specialty
·  3-5 years of experience in digital marketing
·  3-5 years of hands on SEO with enterprise clients
·  3-5 years of experience in a similar SEO and Analytics role
·  Excellent communication, relationship building and presentation skills
·  Advanced skills in Excel, Word and PowerPoint skills
·  A curious and innovative mind to help initiate, lead and manage SEO accounts
·  Ability to work in a fast paced and demanding environment as well as to balance several clients needs simultaneously
·  Experience with enterprise level SEO tools (ex: Deepcrawl, Conductor, brightedge etc.) is an asset
·  Experience with agile methodology, user story production and sprints.
·  Experience with location management platforms like Yext

Set Yourself Apart:

·  Strong project management skills and ability to manage multiple responsibilities in a fast-paced environment
·  Strong client relationship skills and ability to manage multiple responsibilities in a fast-paced environment
·  Passionate about SEO, data, analytics and technology
·  Previous experience managing large SEO accounts at a search marketing agency
·  Strong networking skills both internally and with client and vendor relationships
·  Ability to take complex solutions and make them simple to explain and digest
·  Team Player – a positive attitude to help build a good relationship with teammates and to help client growth collaboratively

Professional Skill Requirements

·  Proven ability to work creatively and analytically in a problem-solving environment
·  Desire to work in a data driven environment
·  Excellent communication (written and oral) and interpersonal skills
·  Ability to take complex solutions and make them simple to explain and digest

TRAVEL: It is currently our objective to assign our people to work near where they live. However, given the nature of our business and our need to serve our clients our employees must be available to travel when needed.

Our Commitment to Inclusion & Diversity

At Accenture, inclusion and diversity are fundamental to our culture and embedded in our core values. We are committed to creating a workforce where our people can feel comfortable, be themselves and contribute. Like Canada itself, Accenture employees represent a tremendous variety of cultures, ethnicities, beliefs, backgrounds and languages. We offer an inclusive environment regardless of personal characteristics such as ethnicity, religion, gender, sexual orientation, gender identity or expression, age or disability.

Requesting an Accommodation

Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.

If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an email or speak with your recruiter.

Other Employment Statements

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