Digital Marketing (Analyst and Consultant)

Job description

Accenture Products: Customer & Channels –

Digital Marketing Team

As a Digital Marketing Consultant / Analyst, you'll work with clients to improve the lives of consumers.

Our clients are transforming to cope with the new realities of digital. They are investing in whole new business models – this is reinventing marketing, sales, service and channels with digital embedded throughout and the customer at the heart of everything. As part of a strong global community you'll both learn from and coach our consulting practitioners to lead in the field of Digital Marketing transformation.

YOUR ROLE

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Solving key business problems and challenges by enabling Digital Marketing transformation, painting a picture of, and charting a journey from the current state to a “to-be” enterprise environment.

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Orchestrating assessments to help to identify vulnerabilities in the current state of our clients

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Supporting business development opportunities to bring innovative solutions and ways of working to clients

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Overseeing Digital Marketing led business transformation including "front office" consulting projects and services relating to performance marketing, digital advertising media optimization, advertising platform solutioning.

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Advising clients on the design of the future operating model and/ or technology roadmap for their digital marketing functions

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Engaging with senior client stakeholders and helping to shape the agenda of the CMO/ CSO/ CDO

YOUR EXPERIENCE:

For Consultants:

· 4-6 Years hands-on experience on Digital Marketing Strategy (across all/most marketing channels) OR Marketing/Advertising Technology
· Recent experience in Senior client relationship management
· APAC/ASEAN in-market work experience, preferably on CPG clients
· Ability to work in unstructured environments, resourcefulness and can-do mindset
· Strong communication and presentation skills
· Ability to visualize results from data
· Experience on reporting/analytics tools and ability to draw insights from data
· Travel in ASEAN/APAC may be needed based on project
· 1-3 Years' hands-on experience in any of the Digital Marketing channels OR Marketing/Advertising Technology OR Programmatic Media implementation
· APAC/ASEAN in-market work experience, preferably on CPG clients
· Expertise on Excel and Power point; very strong data analysis skills
· Ability to work in unstructured environments, resourcefulness and can-do mindset
· Some client facing experience with strong communication skills
· Experience on reporting/analytics tools and ability to draw insights from data
· Travel in ASEAN/APAC may be needed based on projects

For Analysts:

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1-3 Years' hands-on experience in any of the Digital Marketing channels OR Marketing/Advertising Technology OR Programmatic Media implementation

·
APAC/ASEAN in-market work experience, preferably on CPG clients

·
Expertise on Excel and Power point; very strong data analysis skills

·
Ability to work in unstructured environments, resourcefulness and can-do mindset

·
Some client facing experience with strong communication skills

·
Experience on reporting/analytics tools and ability to draw insights from data

·
Travel in ASEAN/APAC may be needed based on projects

All of our consulting professionals receive comprehensive training covering business acumen, technical and professional skills development. You'll also have opportunities to hone your functional skills and expertise in an area of specialization. We offer a variety of formal and informal training programs at every level to help you acquire and build specialized skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with teammates. The sheer variety of work we do, and the experience it offers, provide an unbeatable platform from which to build a career.

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law.

Desired profile

Qualifications :

Experience and qualifications
·  3+ years in-depth knowledge and experience of user interface design with consumer applications, preferably mobile devices, rich web apps/sites and interactive TV
·  Extensive knowledge and experience with driving and applying user-centered design processes while working collaboratively with customers, along with cross-functional teams
·  Working knowledge of design / prototyping tools; Photoshop, Illustrator, Dreamweaver, Balsamiq, Axure etc.
·  Proficient in a variety of methods to convey ideas and concepts (e.g. storyboards, wireframes, prototypes, etc)
·  Be a storyteller – A critical element of all our roles is to deliver insights about people and behavior – verbally and visually – in a way that generates empathy, emotion, and engagement from the client and design team.
·  Have a strategic perspective on the variety of work that we do. Many of our projects involve strategic thinking based upon the insights gathered from the field. Thus, business, brand, and/or strategic experience are desirable.
·  Have a natural skill to engage with people at a deep level. Whether observing or interviewing customers, or working with fellow team members and clients, a service designer should be passionate about representing the human perspective in design and should have skills in bringing this passion to life for the team.
·  Creative problem-solver with the ability to work with a blank slate and inspire others
·  Knowledge of web-based technologies and their impact on the feasibility of design solutions, including the capabilities and limitations of Web technologies Flex, Ajax, Flash, DHTML, CSS, scripting, and other technologies
·  Strong knowledge of design process and project management
·  Strong influencing, negotiation and communication skills (written, verbal, presentation)
·  Must be organized, analytical, dynamic and able to cope with stress
·  Bachelor's degree in a design-related discipline
·  Strong online portfolio available for viewing

All of our consulting professionals receive comprehensive training covering business acumen, technical and professional skills development. You'll also have opportunities to hone your functional skills and expertise in an area of specialization. We offer a variety of formal and informal training programs at every level to help you acquire and build specialized skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with teammates. The sheer variety of work we do, and the experience it offers, provide an unbeatable platform from which to build a career.

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law.