Offers “Abbott”

32 days agoAbbott

Manager Insights-Marketing Excellence

  • Navi Mumbai, India
  • Teaching

Job description

JOB DESCRIPTION:

·  Drives Market Insighting related activities within the affiliate. Activities will cover the following areas:
·  Keep track of all routine IQVIA/SMSRC reports and dashboards and act as the custodian for the same
·  Ensure all market intelligence available through the above is disseminated to the relevant teams
·  Identify anomalies and carry out root cause analysis to identify problem areas whenever required
·  Collaborate with marketing teams to carry out market research and insighting studies and projects
·  Will identify best practices in the area of market research and disseminate to the marketing team
·  Will develop digital tools and repositories to facilitate insights
·  Will be the internal SME and go-to person for market research/insights
·  Will facilitate the brand planning process through appropriate insights
·  Will drive an insights based culture within the marketing team

JOB SPECIFICATIONS:

Skill, Education, Experience

Education

·  MBA from reputed institute
·  Bachelors in Engineering, Maths/Statistics preferred

Experience

• At least 3-4 years of experience in market research preferably in the context of pharma/healthcare

·  Should have independently handled market research projects from inception (problem definition) stage to design, execution, analysis and conclusion.

Skills

• Analytical skills

• Excellent Communication Skills

• Creativity and innovation

• Meticulous project management skills

• Coordination and team player

• Stake holder Management

• High Bias For Action

• Good Interpersonal Skills

     

JOB FAMILY:

Marketing Support

     

DIVISION:

EPD Established Pharma

        

LOCATION:

India > Mumbai : BKC Building

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Yes, 25 % of the Time

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Make every future a success.
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